It’s generally more difficult to find low competition keywords with high cost-per-click (CPC) values, as these keywords tend to be highly valuable and therefore competitive. However, there are a few strategies you can try to find low competition keywords with high CPC values:
- Use long-tail keywords: These are more specific, longer phrases that are less competitive than shorter, more general keywords. For example, instead of targeting the keyword “travel,” you could target the long-tail keyword “luxury eco-friendly travel destinations.”
- Use negative keywords: By adding negative keywords to your campaigns, you can exclude certain terms and phrases that are unrelated to your products or services. This can help you attract more relevant traffic and potentially lower competition for your keywords.
- Target specific niches: Focusing on a specific niche or industry can often lead to lower competition for high-value keywords. For example, targeting keywords related to a niche industry like “sustainable fashion” may have lower competition than more general keywords like “clothing.”
- Use location-based keywords: Local businesses or those targeting specific regions may have an easier time finding low competition keywords with high CPC values by including location-based keywords in their campaigns. For example, targeting the keyword “best sushi restaurants in Los Angeles” may be less competitive than targeting the keyword “best sushi restaurants.”
It’s worth noting that finding low competition keywords with high CPC values can be challenging and may require ongoing keyword research and optimization efforts. It may also be helpful to consult with a professional marketing agency or a pay-per-click (PPC) expert for assistance.